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MOON+CHAPEL
Brand identity for MOON+CHAPEL store in Bucharest, based on the idea to bring to life modern everyday rituals for urban spiritual people.
A series of symbols, inspired by old Romanian signs was developed and used in communication, packaging and a series of custom products.
Service
Brand Identity,
Illustration, Packaging
Client
MOON+CHAPEL
Year
2022
The Symbols
A series of symbols, inspired by old Romanian signs (found in folklore and traditional stitching) were reinterpreted as protection amulets for various purposes.
Photography courtesy of moonandchapel.com
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