Blue Moon
Poster and social media for Alina Grigore's feature film debut as a Director.
The film follows a girl's psychological journey to her dehumanizing process. While struggling to achieve higher education and escape the violence of her extended dysfunctional family, Irina metamorphoses from the victim into the abuser as a result of subtle violent contexts. An ambiguous sexual experience with an artist gives her the strength to fight the violent approach of the males in her family and to run to Bucharest. BLUE MOON is a psychological drama that involves family, sex and a little bit of blood.
Winner of Golden Shell at San Sebastian Film Festival
Service
Art Direction
Client
Blue Moon
Year
2021
Blue Moon is the translation of the original Romanian title, Crai Nou.
The social media feed was constructed as a scrap journal that overlays the original environment.
The poster
In the Romanian countryside, the tip of a chicken's wing is cut, so that it cannot fly over the fence and leave the yard.
We used this imagery to brutally illustrate how Irina's narrowing horizons and entrapment.
